Machine learning voor upselling bij het inchecken van gasten

2023-10-28 – hospitality

Reference(s): Oracle & Oracle

CheckIn Merchandising is een initiatief van Oracle Hospitality dat wordt ingezet om op basis van klantgegevens een gepersonaliseerd upsellingaanbod te presenteren.

CheckIn Merchandising wordt onder andere ingezet Barceló Hotel Group.

Tekst uit het persstatement / van de website:

Nor1s CheckIn Merchandising front desk upsell service uses the power of artificial intelligence to completely automate the upselling process so Barcelós staff can focus on their guests. Nor1s machine learning engine PRiME instantaneously evaluates guest data, then selects a small set of appropriate offers, optimizes pricing, and presents them to the agent in a specific order. The agent, using the vocabulary and service culture of Barceló, can engage the guest by presenting product and service recommendations that are relevant to that guest.

credit of the feature and article image: Oracle

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